AdCP vs AAMP vs A2A: What Each One Actually Does
Nov · 2 min read
Three acronyms, three different layers of the stack, and none of them answer the question that actually matters.
Explainer
Nothing matches that. Try a different word or tag.
Reading an AdCP Proposal Like a Human Would
Nov · 3 min read
A step-by-step walk-through of one AdCP exchange, and exactly where the structured data stops and judgement starts.
What Publishers Actually Get From AdCP
Nov · 3 min read
AdCP removes manual intake translation for publishers. It doesn't touch the authority, dispute, or delivery risk underneath.
Explainer
AdCP Explains How Agents Talk. It Doesn't Explain What They Agree To.
Nov · 3 min read
What the Ad Context Protocol actually standardises, and the governance questions it was never built to answer.
Agentic Advertising, Explained Without the Jargon (And Why a Bad Agent Costs You Twice)
Nov · 6 min read
Agent, model, token, explained in plain English, and why a bad agent costs you money twice over.